Top-Earning African Artists on Streaming Platforms

In recent years, streaming platforms like Spotify and Boomplay have revolutionized the music industry, offering artists new avenues for income and exposure. For African artists, these platforms have become significant revenue streams, with several standout names earning substantial amounts from their music.

Here’s a look at some of the top-earning East African artists making waves on streaming services.

1. Diamond Platnumz

Diamond Platnumz is undeniably one of the highest-earning East African artists on streaming platforms. As the leading figure in Tanzanian music and a prominent name in the broader African music scene, Diamond’s tracks consistently perform well on platforms like Spotify and Boomplay. His hit singles such as “Jeje,” “Baba Lao,” and “Kanyaga” have amassed millions of streams, generating significant revenue. Diamond’s strategic collaborations with international artists and his ability to adapt to global music trends have cemented his place at the top of the streaming charts.

2. Wizkid

Although Nigerian, Wizkid has had a substantial impact on the East African music scene, collaborating with artists across the region and contributing to the growth of Afrobeat’s influence. His global success is reflected in his streaming numbers, with tracks like “Essence” and “Joro” achieving massive plays on Spotify and Boomplay. His influence extends across East Africa, contributing to his impressive streaming revenue and solidifying his position as a key player in the African music industry.

3. Sauti Soul

The Kenyan band  Sauti Soul is renowned for its unique blend of Afro-pop and soulful melodies. Their music resonates deeply with audiences, leading to high streaming numbers on platforms such as Spotify and Boomplay. Songs like “Melanin,” “Sawa Sawa,” and “Extravaganza” have gained widespread acclaim and significant plays. The band’s ability to maintain a strong, loyal fanbase and engage with listeners through compelling music and innovative projects has translated into substantial earnings from streaming.

 4. Yemi Alade

Another notable artist is Yemi Alade, although she hails from Nigeria, her music has significant traction in East Africa. Her popular tracks, including “Johnny” and “Shekere,” have garnered extensive plays on Spotify and Boomplay. Yemi Alade’s vibrant style and cross-continental collaborations have helped her capture a diverse audience, making her one of the top-earning artists in the region.

5. Otile Brown

Otile Brown, a Kenyan singer-songwriter, has emerged as a prominent figure in East Africa’s music scene. Known for his smooth R&B and Afrobeat-infused sounds, Otile Brown’s music, including hits like “Dejavu” and “Alivyonipenda,” performs exceptionally well on streaming platforms. His growing popularity and consistent output of engaging music have led to considerable earnings from streaming services.

6. Harmonize

A once close associate of Diamond Platnumz, Harmonize has also made significant strides in the streaming arena. With successful tracks such as “Kwangwaru” and “Attitude,” Harmonize has built a strong following on both Spotify and Boomplay. His distinctive sound and dynamic performances have contributed to impressive streaming figures and substantial revenue.

7. Juliana Kanyomozi

Juliana Kanyomozi is a veteran Ugandan artist whose influence continues to be felt in the East African music industry. Her classic hits and recent releases have maintained a strong presence on streaming platforms. Songs like “Nabikoowa” and “Woman” showcase her enduring appeal, leading to consistent streaming revenue.

These artists represent the diverse and vibrant music scene in East Africa, each leveraging streaming platforms to reach global audiences and generate significant income. Their success highlights the growing influence of East African music on the international stage and underscores the potential for artists in the region to achieve considerable financial success through streaming.